To achieve the goal, we came up with a story, where a group of PC gamers lose their game due to a lack of “Jin Ramen” in their system. After eating Jin Ramen, back on game with full of energy, they earn the victory. The message we are trying to deliver to the gamers is that if you are a gamer, you want to try Ottogi Jin Ramen! Jin Ramen represents the same excitement as playing games. Make yourself a better gamer! Also, in order to emphasize on the ‘gaming’ theme, we used lots of neon and LED strip lights in the background to grab attention. Also, we made the 15-sec ad to be mobile-friendly and vertical ratio because the ad was going to run on mobile game apps.