We started by telling a story, a story about a farmer, who has a busy schedule, but finds time to enjoy the bounties of his harvest, with the capability to eat well, even on-the-go. To do this, we gathered great talents to bring to life this vision, through script writing, direction, editing, and acting. In just one video, we we able to show the natural source of the fruits and nuts, one of the ways you can enjoy those fruits and nuts (as a yogurt bowl), how satisfying it is to eat, and if you don’t have the time to make a fancy yogurt bowl, you can always have their ready-to-eat Energy Bar’s.
The content created was shared beyond the digtialscape, and featured in prominent shopping locations.